Program Outline

Course Description 12month Course

Block
#
Curriculum (hrs)
Orientation

To introduce students to Whistler, its history, geography, climate, visitors, tourist attractions, and job opportunities.  To instroduce students to important components of tourism: transportation, accommodation, attractions, events, adventure and outdoor recreation, entertainment, and retail.

 40
2 Global and local Tourism and Hospitality 

The next unit explores tourism on a global level, introducing the magnitude of world tourism and the vast number of organizations which serve the needs of the various groups associated worldwide and nationally in this massive industry.  Authors of our textbook, Goeldner and Ritchie, state that “The complex organization of tourism involves literally thousands of units.”  We will touch on this large topic, and then move on to the organization of passenger transportation, hospitality and related services, the distribution process, and attractions, entertainment, recreation, and other tourist draws.

40
3 The Culture, Sociology, and Psychology of Travel

In the next unit, we will study consumer motivation, looking at a range of ideas, concepts, and studies on pleasure travel motivation.  Keeping in mind that travel experiences are the best way to learn about other cultures, we will enhance our knowledge of the significant influence that international travel has on the understanding and appreciation of other people.

40
4 Preparing for Work Placements

In the next unit, we will study consumer motivation, looking at a range of ideas, concepts, and studies on pleasure travel motivation.  Keeping in mind that travel experiences are the best way to learn about other cultures, we will enhance our knowledge of the significant influence that international travel has on the understanding and appreciation of other people.

40
5 Customer Service

In Block 5, we will be looking at the basic principles of customer services, as well as the specific skills needed in the hotel, food service, and food preparation industries, and customer service in all aspects of tourism and hospitality. If there’s any place where customers are likely to be paying attention to the type of service they receive, it’s within the hospitality industry. From restaurants to hotels, to spas, adventure activities and attractions, your job as a hospitality service provider is to maintain customer happiness and satisfaction. Keeping your customers at the forefront of your operational plans will almost always ensure success.

80
6 Business Skills for Tourism and Hospitality 

This block will further explore customer service, the “servicescape”, the impact of technology, service recovery, first impressions, phone skills, building rapport with customers, and the role of the internet.  The most in-demand skills that employers crave are the elusive “soft skills”–the intangible but important qualities that enable you to work and interact with the people around you effectively. These traits include leadership, self-awareness, communication skills, and emotional intelligence.

80
7 Restaurant Industry

In this two-weeks block, we will learn a little about various aspects of the restaurant industry, from management to front-of-house duties, kitchen jobs and procedures, as well as maintenance.  Students will also learn about some aspects of food preparation, as well as service, storage, food safety, allergies, and people who are high-risk for food-borne illnesses.  When the casual observer thinks about restaurants, they are obviously aware that food preparation and serving are important in this business.  However, there are other responsibilities that are not quite so apparent, for example, Hospitality accounting, cost controls, and legal aspects and insurance; Marketing, sales, and public relations; Food service safety and sanitation, purchasing, and storage.

40
8 Impact of Tourism 

Tourism is a powerful economic force providing employment, income and tax revenue.  In many places, tourism is looked at as the new economic generator replacing declining activity in agriculture, mining, and manufacturing.  All tourism destinations must now confront: (1) the growing competition from established and emerging destinations, and (2) the pressure to maintain the ecological integrity of regions affected by tourism. The development of policies to handle the competitiveness and sustainability of tourist destinations is essential.  In this block, we will take a comprehensive look at this topic with a view to becoming informed on these critical issues. We will look in detail at policy, planning, ecotourism, and we will spend more time on tourism research, marketing, and finally, the future of tourism.

40
9 Resort Events Management

Students will be expected to perform 32 hours (8 x 4 hours) of “Resort Events” volunteer work. Plus 8 hours to complete written report on each experience. The school will assist in making suggestions, contacting coordinators/organizers of these events.  However, students may make their own contacts and arrangements if they wish, however, the activity must be pre-approved by the school.  There is almost always something special going on in the Whistler Village, everything from large festivals to athletic events and arts performances.

40
10 Preparation for graduation

This Block is entirely dedicated to providing students with an opportunity to demonstrate what they have assimilated and embraced in the first 9 blocks of the course. The first assignment is an essay, or final paper, on a topic of the student’s choice.  The topic must be on the subject of Tourism & Hospitality.  The second assignment is a “hands-on” project, and must take the form of a creative endeavor (for example, a video, a piece of art,  a dramatic piece, an advertisement, a board game, or other).  The goal is to provide students with a creative avenue to show their interest and enthusiasm for what they have learned about the Tourism & Hospitality industry.  Like Block 9, this information will be provided very early in the course so students are aware of this requirement throughout the program.

40
Total 480

 

Work Experience

Spend six months of practical expenses at our desired workplace from alliance partners. Students are assigned to appropriate sites and supported by the school staff.

480
Total 480
Admission Requirements

Before admission to Advantage English School E/J can be granted, the following requirements must be met:  Please see Admission Requirements

Course duration

12 Month Course Class 480 Hours, Work Experience(paid) 480 Hours.

Lesson / Week

4 Hours/Day x 5 Days   – 20 Hours/Week

Completion Requirements

Must obtain a minimum passing grade of 70%

Attendance Expectations

Attendance must be above 70%

Please see School Policy